Fine Jewelry Brand Lorraine Schwartz Research Paper

Fine Jewelry Brand Lorraine Schwartz - Research Paper Example Since she is a unique designer since she has the creativity by combining precious stones and gems like exceptional black or blue topaz diamonds, colorful jades, pink gold, sapphire, serpentine, ruby, titanium, and others to come up with an exceptional masterpiece. Her designs include engagement rings, watch, bracelets, necklace, and rings for men, women, and children. She has also managed to fit together gold in a mesh-like cloth that twists giving you contours of the body. She has taken advantage of the experience gained by her family’s predecessors, for example, she says most of her designs and creativity makes her look like those of her late mother. Lorraine E. Schwartz Inc. is the company name based in New York. The jewelry business has been part of her family for three generations but then it operated as a small business in Manhattan’s diamond trade. When compared her family business back then and hers now, she has a larger business. She took the family business in 1989 after the death of her mother, renamed the company to Lorraine Schwartz Diamonds & Fine Jewelry, and made Bergdorf Goodman the only place for selling her designed works by appointment (Cheftreks, 2013). Her breakthrough came when Hale Berry wore her designer jewelry at the SAG Awards in 2002. Since then she has been the favorite of top celebrities like Angelina Jolie, Beyoncà © Knowles, Jay-Z, Pharrell Williams, Cate Blanchet, and many others. She loves to create unique pieces from bold and rare stones using amazing artistry and styles. For instance, in 2012, she created some particular pieces all of which were so different yet made by the same person within a short period. For someone to perfect this kind of profession and master the art it takes a generation and Lorraine Schwartz proves to this. Schwartz believes in designing and earns her acclaims from merit, unlike other designers who have to pay celebrities in order to wear their jewels. She  does not also vie for a spot in the red carpet events by offering her designs as gift bags.